“Why is it there’s no aisle in a grocery or department in a store or menu on a website for “average stuff” or “beige products”? FACT: People never got passionate about mediocre and average. While consumers and clients can find “best deals” and “natural foods” and “artisan goods,” one doesn’t find an aisle or a website menu tab offering “average stuff” without excelling in something (which might explain that while vanilla is necessary for the ice cream sundae, it’s the hot fudge we all crave and talk about).”―David Brier.
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. Published on Apr 24, 2019. #growyourbrand #brandleadership Welcome to Episode #69 of One Minute Wednesday! One Minute Wednesdays is the weekly video series that covers branding, rebranding, marketing, leadership and brand strategies for entrepreneurs around the world. This Episode 69 of covers this: The choice is yours: Respecting others is a choice.
Giving back is a choice. Helping is a choice. Optimism is a choice.
Lucky Brand Brooke Capri
Teaching others a better way is a choice. Exceeding expectations is a choice. Kindness is a choice. Spoken words are choice.
Living a life that inspires others is a choice. Not making a choice is a choice. So when I talk about branding, I am talking about a TOOL used to make better choices for Living, for Business, for Work, for Play. Values empower. Values align. Lack of values bring about misalignment, no base from which to generate power and lack of coordination. Gary Vaynerchuk talks about this as does Daymond John.
Please share this with those you know will benefit from this. That is what today’s One Minute Wednesday is all about. And what you need to know about creating a brand. Katt williams pimp chronicles full. As an award-winning veteran (recipient of over 330 international industry recognitions) in branding, rebrands, design and brand strategy, I have designed and transformed global brands, regional and local brands, and brands for startups and even cities.